ÚT A MOSOLYÉRT - TCR
The charity campaign of ‘Út a Mosolyért Alapítvány’ (lit.: The Way to Gain Smiles Foundation) aims to give a wider social understanding, acceptance and support for those who live with autism. The creative concept wanted to show the world through the eyes of an autistic child with the help of hand drawn, frame-by-frame 2D animation. The aim of the foundation, that more people living with autism should feel safe in their everyday life and take off the imaginary astronaut helmet.
Client: Út a mosolyért Alapítvány
Agency: ACG Reklámügynökség
Director: Isti Madarász
DP: Gábor Garai